SchussenAktivplus

Communication and dissemination

Brief description

Whereas results are only published at the end of many scientific projects and "only" for a specialist public, communication has been a key part of the Schussen­Aktivplus project from the very beginning. This communicative side to the project and the inclusion of a wide public are innovative. The methods of its public relations work are as varied as the target groups that are to be reached.

Goal

The goal of communication is to involve social groups in "the establishment of an effective risk management system and a precautionary form of environment and health protection". The aim of the proactive information policy adopted is to convince special purpose associations and communities of the need for more effective sewage treatment plants and to motivate the population to take part in these moves. In addition, the aim is to convey the results of investigations to a specialist and scientific public in a comprehensive manner.

Focal points of the office's work

• Identification of all target groups and the communication channels most suitable for them
• Creation of basic materials such as flyers and homepage
• Information-gathering events for a specialist public and guided tours for the local population in
• collaboration with the adult education centre
• Press work for specialist media and regional media
• Symposium for scientists

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